Austin, We Have a Problem
Well, it seems getting to Austin for the Digital Marketing Forum will be impossible due to snowpocalypse/snowmageddon/snowlocaust 2011!...
Happy Holiday Nerds
QRAPPING PAPER is available in pairs of 20-inch x 30-inch sheets for $19.99 on qrappingpaper.com!
Technology and You: Communicating with Your Students
On Saturday, November 13th I co-presented at the 2010 Access Group conference for financial aid administrators (FAAs). My talk was a...
Using Social Media to Connect with “Ultimate” Sports Fans
nteractive marketing and sports are a natural fit for most sports popular in the wired United States. However, as interactive marketing...
It Happens
The wrong list, the wrong template, the wrong template to the wrong list, etc. – the joys of e-mail marketing. However, when an error...
Why I Dislike Squirrels
Just rats with better outfits, in my opinion. However, I love, love, love Marketing Experiments, and, I’m IN LOVE with their Fight the...
Once Upon a Time, There was a Marketer
I’ve had the opportunity to sit “behind the glass” and witness representative customers engage with brands and products in testing...
The “Social” Conversation . . . Evolving
The evolution of the conversation regarding social media and social networking is occurring – taking the dialog beyond the technology to...
Alice to the Rescue
One day, I pulled into my local CVS (nee Eckerd’s) to stock up on “product.” As I’m parking the car, a car pulls in next to me and the...
