Business has only two functions

marketing and innovation.”


- Peter Drucker 

Christina Martin digital marketing dallas texas headshot

Business has two functions - marketing and innovation”

- Peter Drucker


I'm Christina Martin

Marketing executive living in San Antonio, Texas. 


Professionally, I enjoy learning about marketing best practices, following thought leaders in digital strategy and digital marketing, speaking at industry events, and being an evangelist for all things digital.


Personally, I'm a fan of craft beer, yoga, breakfast, and spoiling my Beagle dog.

About Me

Fan of Random Things.


Recent Posts

 Speaking Topics

Writing & Speaking

  • Content Marketing
  • Case Study - Social Customer Care
  • Social Media Command Center  
  • Social Media and Customer Insights
  • Digital Marketing



Learning from the best of the best practices - and those still evolving.

The mission of the

Good Site | Bad Site blog is to create a forum to discuss all things digital marketing.



Christina Martin blog on digital marketing Good Site Bad Site